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Our thoughts on words and business

Stephanie 4:49 pm, Apr 4th 2013

Pounding the literary pavements – all 26 miles of them

Our Andy has been at it again. Fresh from rummaging around in rubbish bins for Throwaway Lines, he’s now got a new project on the go. But this time he’s tackling something altogether more athletic – brace yourselves – it’s the London Marathon.

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Vincent 3:03 pm, Mar 20th 2013

3 ways to stop confusing civilians about pensions

If people don’t know what it is you’re selling, how can they decide if they want to buy one?

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Cle 2:30 pm, Feb 11th 2013

Sea Salt and Cider Vinegar? Whatever happened to plain crisps?

I’ve been thinking about crisps. That’s not an unusual thing for me to do. Yesterday, however, I found myself thinking about the language of crisps. I bought myself some Salt and Vinegar crisps. And I suddenly realised that I hadn’t had good, old-fashioned Salt and Vinegar crisps for quite some time. Whilst bog-standard Salt and […]

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Simon 2:37 pm, Jan 3rd 2013

Who’s afraid of laser eye surgery?

If you were trying to sell something, you wouldn’t give it a name that put people off. Would you? “You want to do SURGERY on my EYE with a LASER?!”

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Simon 10:39 am, Dec 10th 2012

Just what you always wanted. A lovely set of brand values.

Those amazing people at Blankkplatz (formerly Umlaut and Gherkin) are offering everyone an amazing gift. Just go to their website and answer 7 questions.

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